Welcome to the Mindfulness Institute for Emerging Adults!
The name of our organization (“the Center for Koru Mindfulness”) is now “Mindfulness Institute for Emerging Adults”.
Reasons for the Name Change
- Though we love the name “Koru”, it does not serve us well when administrators in higher education – our primary market – see it. It does not make it clear that we are recognized as the primary provider for evidence-based mindfulness training for the population they serve: emerging adults.
- We have grown a lot, but there is much more work to do. A name that is more in line with our mission, and doesn’t have to be explained to be understood, will support our growth more broadly.
- Finally, and perhaps most importantly, we feel a tug of unease about the cultural sensitivity of our name. We occasionally hear from teachers who are fielding questions from students who are concerned about the appropriateness of our use of the word “koru”. It is inconsistent with our values to cause harm or discomfort in any way to anyone if we can avoid it. So we feel we need to make an effort to avoid it.
Effective August 1, 2023, our organization will adopt the official name “Mindfulness Institute for Emerging Adults.” Meanwhile, our curriculum names, “Koru Basic,” “Koru 2.0,” and “Koru Retreat,” will remain unchanged until January 1, 2024. At that time, they will be updated to “Intro to Mindfulness,” “Intro to Mindfulness Part 2,” and “Intro to Mindfulness Retreat.”
What’s Not Changing
Our founders, owners, staff, trainers, mission, and vision remain the same. We will continue to offer teacher training and support as always, building a community of teachers and students who embody curiosity and kindness.
Thank you for being part of our journey as we transition to the Mindfulness Institute for Emerging Adults (Formerly known as Koru 😀).